Sarah Spence started her copywriting business after leaving the corporate marketing world to have a baby. After working as a solo copywriter for while, she started to scale with many wonderful copy beasts from this group working with her as subcontractors.

Over the past 7 years, with a break in the middle for another baby, she’s grown her business and is now managing a team of anywhere from 10-25 writers, copy editors, and project managers at any one time.

The team’s latest clients include Westpac, Woolworths, and Spotlight Retail Group.

In this Masterclass, Sarah will cover:

  • What is Content Strategy?
  • What is Content Strategy for beginners? How is it different?
  • How do you package and sell it?

 

Category: Goals

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