Hi, I’m Vanessa Sammut. I am a marketing strategist with 20+ years of experience helping businesses increase sales and build brand awareness. I work with scale-ups, start-ups and established brands across technology, SaaS, travel, finance and social enterprise, creating clear marketing plans and delivering the activities that bring them to life.
I’ve worked with founder-led businesses, overstretched teams and companies ready to expand into new markets, leading projects in positioning, go-to-market strategies, content planning and demand generation across Australia, the UK, Europe, North America, and Asia.
My focus is on creating sustainable results and building strong relationships. I combine strategic insight with hands-on delivery and bring a cultural fluency shaped by having lived and worked in Malta, Italy, London and Melbourne.
If you’re looking for a marketing partner who can quickly understand the nuances of a business and find solutions that work for you get in touch for an obligation free chat.
SERVICES
Marketing strategy and planning
- Go-to-market planning for launches or expansions
- Brand positioning and messaging frameworks
- Marketing audits
Fractional CMO – Senior marketing leadership without the full-time hire
- Quarterly strategy and goal setting
- Marketing playbook and process development
- Overseeing in-house or outsourced teams
- Aligning marketing with sales, product and customer success
- Marketing leadership mentoring for founders and in-house teams
Content and brand storytelling
- Content strategy
- Thought leadership content and social media
- Case studies and client success stories
Campaigns and demand generation
- Lead generation and nurture strategies
- Multi-channel campaign planning and execution
- Email marketing and funnel improvement
